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Royal Friesian Horse Association

Branding, Illustration, Print

Royal Friesian Horse Association

The Story

The Royal Friesian Horse Association of Romania is a non-profit venture dedicated to promoting the Friesian breed within Romania. Founded at the end of 2012, the organization approached Kraftmark to create a bespoke brand identity that would represent the breed itself and the gracious and elegant nature of their scope.

Creative team:
Mihai Velcescu – Creative direction
Cristina Ștefan – Graphic design & illustration